This book is a comprehensive presentation of concepts of Cost Accounting which aims atproviding a fr..
This book will show you how to develop your own creativity, and make it an essential part of your ma..
· The Nature of Customer Relationship Management. · Understanding Customer Differences. · Informatio..
Bridging the chasm between theory and practice this unique book Customer Relationship Management Con..
Product detailsPaperbackPublisher: Wiley India Pvt Ltd (2008)ISBN-10: 8126518855ISBN-13:&n..
Data Analysis Using SQL and Excel, 2nd Edition shows you how to leverage the two most popular tools ..
This book arose out of a data mining course at MIT’s Sloan School of Management. Preparation for the..
This book provides in introduction into data mining methods and models, including association rules,..
When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mini..
Data Mining Using SAS Enterprise Miner introduces the reader to a wide variety of data mining techni..
The book is a fresh look at visualization as a medium rather than just a tool for analysis. It is ex..
The book provides nine tutorials on optimization, machine learning, data mining and forecasting all ..
This book addresses the naysayers of the power of data by examining previous scenarios when data dra..
David Simmonds' book focuses on the blend between theory and practice. It will not be (merely) a how..
Provides the user with a comprehensive range of the vocabulary used in the field of computing. It co..
As a comprehensive vocabulary of terms used in marketing, this book covers different aspects of the ..
Digital Disciplines details four strategies that exploit today's digital technologies to create unpa..
This book on Disaster Management is an attempt to systematically arrange the learnings and experienc..
This book on Discipline Management makes available all relevant theories and practices with special ..
This book provides a broad approach to this subject through its extensive coverage of key technologi..
The distinctive feature of the book is its focus on Internet-based e-market orientation as a substit..
This book is designed for the students of MBA, PGDM, DBM, MMS, MMM, pursuing marketing management as..
Economics of Strategy offers a comprehensive text that provides a link between economic theory and b..
Product detailsPaperbackPublisher: Wiley; 7 edition (2007)Language: EnglishISBN-10: 8..
Business interactions across national boundaries are no longer a matter of choice for organizations...